The Newspaper Ad I Want to See

The Newspaper Ad I Want to See

This full-page advertisement in the May 2 Wall Street Journal that caught my eye:

A Federal Court has ordered R.J. Reynolds Tobacco, Philip Morris USA, Altria and Lorillard to make this statement about the health effects of secondhand smoke:

  • Secondhand smoke kills over 38,000 Americans each year.
  • Secondhand smoke causes lung cancer and coronary heart disease in adults who do not
  • Children exposed to secondhand smoke are at an increased risk of sudden infant death syndrome (SIDS), acute respiratory infections, ear problems, severe asthma and reduced lung function.
  • There is no safe level of exposure to secondhand smoke.

With yet another godawful wildfire season approaching in the West, this is the full-page advertisement I want to see every Friday this summer in every daily and weekly newspaper in the West:

Federal Court has ordered the United States Congress, the U.S. Forest Service, the federal Bureau of Land Management, the U.S. Fish & Wildlife Service and the National Marine Fishers Service to make this statement about the health effects of secondhand wildfire smoke:

  • Secondhand wildfire smoke kills thousands of Americans every year.
  • We don’t know how many thousands are killed annually because we were only recently forced to admit that wildfire smoke is carcinogenic.
  • Secondhand wildfire smoke causes lung cancer, other respiratory diseases and coronary heart disease in adults who are exposed to it for months at a time.
  • Children exposed to secondhand wildfire smoke are at an increased risk of sudden infant death syndrome (SIDS), acute respiratory infections, ear problems, asthma and reduced lung function.
  • There is no safe level of exposure to secondhand wildfire smoke.

Anyone out there want to challenge my belief that wildfire smoke is carcinogenic - and just as dangerous to your health as cigarette smoke?

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